Conversion Tracking Integrity
Focused course on pixel, tag, and server-side integrity. Ideal before scaling audiences or launching new markets.
Features
- Tag coverage audit procedure
- Duplicate event detection lab
- Server-side routing overview
- Offline conversion import checklist
- Stakeholder communication brief
Outcomes
- Resolve top three tracking gaps
- Publish a tracking integrity report
- Define ongoing QA cadence
FAQ
One technical participant per team is recommended but not mandatory.
Reviews
"Duplicate purchase events had inflated our lookalikes—fixed in week one office hours."