Segmentation Lab: Naver & Google
Intermediate program for teams running multi-channel KR campaigns. Learn to align Naver keyword clusters with Google audience layers, and document overlap before budget shifts.
Features
- Cross-platform overlap matrix template
- Geo-radius tuning for local services
- In-market vs affinity comparison lab
- Search query mining for audience seeds
- Budget allocation worksheet (informational)
- Office hours with performance strategist
Outcomes
- Produce a cross-channel segmentation brief
- Reduce audience overlap above 30% threshold
- Align search and display prospecting rules
FAQ
Yes, up to 4 seats per agency with shared templates.
Reviews
"Client in B2B SaaS — overlap matrix caught duplicate in-market lists we had run for two quarters."